Josephine Bernaud began to make delicious artisan biscuits and crackers, in 1926 in the adoptive town of Haro (La Rioja, Spain. Of French origin, tthe delicious baked products reminded her of her childhood in Bordeaux. Lady Joseph, as her friends called her, inaugurated her Tea Room which became a meeting place to talk and catch up. She lovingly made the products that accompanied the railroad travelers on the well-known Haro-Bordeaux route. Using the highest quality natural ingredients, the company named for her continues to make them, one by one, in an artisanal way, in their bakery in Haro.